The Future of CPG with SKU
SKU is a trailblazing consumer product accelerator based in Austin, TX.
Happy Tuesday! I’m so excited to share this week’s podcast episode with Michelle Breyer, Marketing Director, and Brooke Wilson, Program Director, of SKU. They are at the forefront of the CPG space pushing the next generation of brands forward.
In other news, my first pop up exceeded my expectation! Thank you to Matcha Freak & Willa’s for sponsoring. You can read + see more about the event here <3
Podcast
SKU is a trailblazing consumer product accelerator based in Austin, TX.
SKU provides an ecosystem that creates lasting change in CPG by providing all the resources founders need to accelerate the growth of their brands. SKU’s world-class program is driven by a community of the nation’s top CPG leaders, successful founders and industry experts. Their intensive programs offer best-in-class education, hand-picked teams of mentors and access to retailers and investors, all dedicated to building brands that change lives.
Learn more about this fall’s track 👇
Listen to the episode:
Recipes
Coconut Open Can Mocktail [video]
Ingredients:
- United Sodas Toasted Coconut
- 1 shot Ritual NA Tequila
- Juice of 1/2 lime
- Ice
- Garnish: piña coco gelée, cubed
Directions:
1. Open the can of soda using a draft top can opener.
2. Pour half of the soda into a glass and set aside to enjoy separately.
3. Add the tequila, lime juice, and ice into the can with the remaining soda.
4. Skewer 3 small cubes of the piña coco gelée onto a cocktail stick and place it over the top of the can.
5. Garnish the side of the can with a lime slice and enjoy!
Weekly Favorites
Pink Fleece Half Zip: This fleece has been all over my TikTok fyp and as someone who usually doesn’t fall for viral items, I had to give in this time. I am always on the hunt for new comfy items and this fit the bill. It is truly perfect from fit to color.
I tried to get the matching sweatpants and they are somehow not the same shade of pink, so that was a major disappointment.
Gelée: I was never a huge Jello fan as a kid but I think I may be a changed gal because I am obsessed with how bright the flavors are. I posted a video on TikTok trying the passionfruit flavor and it has gone viral (33k+). So wild.
Moonjuice: I finally hopped on the craze and pickup up Magnesi-om & Ting. I’ll report back in a few weeks.
Bubbly candle: I received this as a birthday gift and wow I’ve never come across a better smelling candle — scent notes: sweet champagne, mandarin, blackberry
Draft top can opener: Truly a game changer if you’re a beverage gal like me.
ICYMI
xx,
Lauren (Hodgen)
Dear Citrus Diaries Host | @ citrusdiaries.studio
Citrus Diaries Studio | Creative Director
If you’re interested in working together, drop me a line: hello@citrusdiaries.com 🍊